They don't listen!

My children are NOT cooperating with bedtime. "I want a sippy cup!" You're 3.5 years old and just had a glass of milk. NO. "I want someone to sleep with me!" You're 5, and the light in your room is on. Stop acting scared. You're not scared. You're bored. "I want to be rocked." You want to watch TV. They act like I'm new to these games!